Wednesday, November 4, 2009

Building Blocks: Abstract Submission

So I went off and submitted this abstract to a sociological association. Hopefully i'll present it there, edit it up, and send it off for publication. I'd like to eventually complete this study, mirroring this half of the gaming world with that of Japan. Cultural comparisons seems natural from the perspective I've decided to take. It's nice to see this paper coming into its own.

Despite their popularity, there is a dearth of sociological research about gendered depictions in video games. In 1984, several companies from Japan consciously took control of the failing video game industry. For the first time since video games had been created, both hardware and software were manufactured in Japan, for Japanese, and then translated for American markets. In America, computer gaming became a small subculture associated with a derogatory, socially isolated, “nerd” culture. With the success of the Xbox 360, the American computer gaming and console gaming markets have converged. The cultural proximity of these video games has lead to a new age of relevant American cultural references. This research, recognizing this new cultural proximity, analyzes the content of 9 of the best selling, non-sport, non-related video games. Specifically, this research tries to answer what messages about gender, particularly women and femininity are being communicated by these games. In video games, different characters are programmed to act in different ways according to the genre and context of their environment. Overall, I found that female characters are programmed to reflect stereotypical roles in American culture and often as characters who need to be rescued. However, this research also finds that there are several unique female roles for female characters in video games. As an example, in the First-Person Shooter type of game, a female is often the voice of command or information. In these games, an Anglo male is the default, or only, character a player may choose to be.

1 comments:

SnakeLinkSonic said...

Oooh, the cultural differences. How far does research show American culture in terms of how that 'nerd' stereotype affects it. Specifically I'm interested in how it has progressed (if at all) throughout the nineties.